The guiding light for all PRITCH London collections is duality in design, seen through classical yet sophisticated creations, that allow the wearer to express their esoteric side. In every collection you will find the essence of PRITCH London distilled in black and white signature combinations, accented with a passion for unique textures and distinctive colours.
Seductive, yet timeless, our silhouettes are defined by signature tailoring and fitted corsets, created to trace the contours of your body. Extravagant yet classic, our designs value functionality as much as creativity. Inspired by the beauty and mystery of art, our designs reveal the innate beauty not only of our muses but also of our signature material: leather.
Realism and imagination are combined to create magic with a material that is notoriously challenging to work with. Creating our unique designs with natural materials requires constant research and innovation. Combining tradition with invention, conventional leather techniques are utilised alongside cutting edge innovation to bring new leather technology to every collection.
Key to ensuring the sustainability of each collection is the made to order basis upon which we operate. We do not keep stock of our collections, rather create each piece personally for you. This is also key to creating the perfect fit. If you would like to find out more about this please visit THE ATELIER.
‘Dichotomy’ is the contrast between two things that represent two opposing forces. This duality that is embedded into the PRITCH DNA, is represented by the contrast of darkness and light, of opposing materials like thick leathers and sheer silks and classic tailoring disrupted by body piercings and chains. Every piece is Made-to-Order in our London Atelier and is of Limited Edition. The looks were paired with jewelry by Maison Boucheron.
'PIERCED' is inspired by the urban post-pandemic lifestyle. This collection features a wide range of accessories, from small leather goods and belts to bags, bracelets, and necklaces. Made in Italy, the main symbol of this collection is a custom-made 'piercing' bar and teardrop handle, both specially designed by our design team in London.
PRITCH London's latest product addition focuses on luxury leather basics for any wardrobe. Keeping quality our priority, we decided to introduce the ultimate must-haves for all seasons. Our 'Timeless' pieces are meant to be worn with the existing items from your wardrobe and help you style what you already have. 'Timeless' collection is designed to last you a lifetime and become your to go-to leather essentials.
THE CORSET BELT
PRITCH LONDON'S SIGNATURE ACCESSORY
Our signature accessory of all times, The Corset Belt, is the most versatile belt you could have ever seen. One size for all, these belts comes in over 12 colours and can highlight any outfit!
EXPLORING THE CONCEPT OF SACRED GEOMETRY
This Collection is inspired by the Ancient concept of Sacred geometry, which ascribes symbolic and sacred meanings to certain geometric shapes and proportions. Sharp lines encompass the signature styles, strong leather corsets are complemented by masculine tailoring fabrics, to create striking androgynous yet seductive silhouettes.
HARNESSING THE POWER OF ANCIENT MYTHOLOGY
The 'DIVINE BEINGS' collection will elevate the PRITCH wearer to divine status, bringing you the power of ancient Greek mythology through striking silhouettes, unique materials and extraordinary techniques; whilst continuing to use our signature material: leather.
EXPLORING THE DEPTH OF THE MALIAN TRIBAL DANCE
For the 'MALIAN DANCERS' collection PRITCH London explores Africa. Inspired by the Dogon Dancer tribe of Mali, this collection is unprecedentedly bright. The Dogon Dancer is an ancient tribe most famous for their colourful masks and celebratory costumes that represent the world of heaven.
ILLUSION OF FORM
THERE IS AN OPTICAL ILLUSION ABOUT EVERY PERSON WE MEET
The 'ILLUSION OF FORM' collection plays with leather textures and the transformation of styles to create optical illusion. This season we played with new leather techniques, such as pleats, embroidery on invisible mesh and other to add three dimensional visual effects and highlight the beauty of a female silhouette.